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New Product Success Stories: Lessons from Leading Innovators (New Directions in Business) New Product Success Stories: Lessons from Leading Innovators (New Directions in Business) by Nathan Thomas, Robert J. Thomas

New Product Success Stories: Lessons from Leading Innovators (New Directions in Business)

by Nathan Thomas, Robert J. Thomas


ISBN 13: 9780471013204

Format: Hardcover (342 pages)
Publisher: John Wiley & Sons, Inc.
Published: 03 Dec 1994

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